A recent study by the Robert Wood Johnson Foundation found that kids were more likely to eat vegetables with cool names. No, not cool like "rutabega," cool like "x-ray vision carrots."
"Cool names can make for cool foods,"
says Brian Wansink of Cornell University, lead author of the study. "Whether it be
'power peas' or 'dinosaur broccoli trees,' giving a food a fun name
makes kids think it will be more fun to eat. And it seems to keep
working--even the next day," Wansink said.
It took a research study and a handful of scientists to figure this out? We parents have been doing this for years.
I know my kids are partial to broccoli "trees" with "fairy dust" (grated Parmesan). And who can resist the classic "ants on a log"? Because a kid, of course, would sooner eat bugs than raisins.
Kids aren't the only ones so easily fooled. You know that Chilean sea bass that's so popular? Would you still order it if went by its real name, Patagonian toothfish?
What are your favorite food fibs?
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