Step 1: Write a story about Similac Organic Formula and how it contains sucrose, which is, essentially, cane sugar. Mention, too, that most formulas use milk sugar, which is far less sweet than cane sugar.
Step 2: Quote pediatricians who are concern that sucrose early in life may be connected with obesity, cavities and countless other undesirable conditions.
Step 3: Fail to mention breastfeeding and how it is the best thing since sliced bread, electricity and orgasms combined.
Step 4: Open comments.
Step 5: Watch fur fly.
Photo credit: Peter DaSilva for The New York Times