Nancy Weiser teaches parents -- mostly moms -- how they can change their family's relationship with food. Her course includes trips to Whole Foods, pep talks, cooking lessons and email follow-ups, which appears to be exactly what lifestyle-driven women in her courses require. For this, Weiser charges a mere $3,000.
I'm going to give you the essence of her lessons for free. Because I'm a giver like that.
First lesson: to quote Michael Pollan: don't eat anything that doesn't rot. If you can leave it on a counter for a few weeks without any noticeable change, then it doesn't qualify as food.
Second lesson: most of the information you need can be found online with minimal fuss, like this recipe from Mark Bittman for Beet Rosti, which is essentially a big beet pancake of yumminess. If you can't sell the kids on the idea of beets, sell them on the fact that it might dye their tongues bright pink if they eat more than one bite.
More lessons to follow, if requested. For free, even.
Photo credit: eatfud.com