There's a discussion roiling in the parental blogosphere about whether Super Bowl advertisers are deliberately playing to moms as well as dads and single guys. According to the Marketing to Moms Web site, research shows an increasing number of moms tuning in the Big Game - and over half of them say that the commercials are what hold their interest the most. Beth at Silicon Valley Moms Blog retorts that if marketers want to play to the mom crowd, they'll have to do better than this Bud Light ad from 2003, which features a mom sporting The Ass That Ate Seattle. (More examples of bad mom ads on Beth's site.)

(Note: Every time I attempt to embed this video, it shows "White and Nerdy" instead. Damn you, iFilm. You'll have to see the video for yourself here, or visit Beth's post.)